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Who We Are 

Value Masters Venture Atelier is the go-to choice for smart investments. With our extensive experience and large network, we offer unparalleled access to the best opportunities the market has to offer. Let us help you achieve your financial goals

We don't just consult,
We make it happen!

Our Story


Value Masters Venture Atelier stands as the premier choice for astute investments. Leveraging our extensive expertise and vast network, we provide unparalleled access to the finest opportunities in the market.

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Our mission revolves around reintroducing renowned brands to today's iconic stores, seamlessly blending the past and the future to create captivating community spaces. Our aim is to offer the younger generations a shopping experience that reflects their contemporary perspective, liberated from the influence of social media-driven retail. These destinations go beyond traditional shopping by transforming into vibrant lifestyle hubs.

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Powered by real-time information on a unified communication platform, these spaces evolve into cherished gathering spots for neighbors and friends, offering an immersive lifestyle that transcends mere shopping.

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Allow us to support you in achieving your ambitious long-term goals through strategic capital investment. Through partnering with us, you can establish prominent brands that resonate with millions of consumers and inspire thousands of employees.

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We refer to the exceptional individuals gathered here as "MASTERS," not solely for their personal achievements but due to their profound understanding of social values. Within our community, spanning various age groups, we have fostered enduring friendships over two or three decades, encompassing diverse religious and non-religious backgrounds. The most beautiful aspect is that we have never fixated on each other's nationality or race—these factors hold no significance in our united community.

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Consequently, we eschew clichés such as "time is capital" or "time is money" in every project we undertake. Instead, we firmly believe in the value of time spent with good intentions and money invested wisely. If you find yourself in a distressed business without a clear way forward, or if you feel trapped in pursuing your dreams, please reach out to us.

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Rest assured, we are here for you, whenever you require it.

Noyan Rona

Head of Masters & China Rep.

"I first met with Noyan in year 1999! Noyan Rona is a legendary Turk in China with many important duties and awards such as Golden Magnolia Award, the highest decoration given to a foreigner by the Chinese State, Man of the Year Award in China, Chairman of the Expo 2010 Foreign Delegation, Member of the Supervisory Board of the District Municipality, Member of the Supervisory Board of the Provincial Municipality, Member of the Provincial Traffic Supervisory Board, Municipal Special Service Commendation, Shanghai Philanthropist of the Year Award, Contribution to Education Award, Shanghai Flood Prevention Commission Member, Honorary Professor of the State Experimental High School, Spiritual Development Supervisory Member. The story of Noyan Rona, the foreigner who speaks Chinese the best in Shanghai. Nowadays, he has plan to carry on his 4 decades experiences from China to through Vancouver - Canada to USA.   Memedi"

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Randall Cox

Investment Master & USA Rep.

Randall Cox is the Principal of Coxinvest LLC, a private investment and strategic advisory firm active in digital media, Web 3.0/blockchain and immersive live experience. Also Manager/Backer of Indie Rock band FANGBANGER.
As a senior investment professional, he served 20 years in Hong Kong with leading real estate and private equity firms. Based in Los Angeles since 2003, he served 4 years as an Advisor to Winnick & Company, and 5 years as President of Relativity Media's Digital Studio where he and his team innovated the usage of social media Influencers in marketing theatrical releases.
Earlier experience includes business development and acquisition projects for top US hedge and private equity funds, hotel operations, and management with the head office of Mandarin Oriental Hotels, commercial real estate with Hongkong Land, and negotiation of more than $1 billion in hospitality and corporate M&A transactions as Managing Director of Lombard Asian Private Investment Company and Founder/CEO of a Hong Kong-based boutique M&A advisory firm. He served as a Director of Korea's Good Morning Securities, a Director of Philweb Corporation (Philippine Stock Exchange), and is a seed investor in Korea’s Midas Assets International ($10 billion AUM). 
He has his BS in business from UC San Diego and MBA from the University of Southern California.

  • LinkedIn
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Robert A. Heggie

Retailing Master

He is a Canadian professional with a diverse background in bagpiping, civil and structural engineering, property management, and retailing. After completing his studies in engineering, he worked in property management for several years before finding his passion in retailing at the Hudson Bay Company, where he played a key role in developing and expanding the company's licensed department and store-in-store programs.

After leaving Hudson Bay, Robert founded HK Retail Concepts / Non- Traditional Retail, Inc. (NTR), which provides consulting services focused on third-party programs with major retailers. NTR has worked with numerous major retailers in North America and internationally, helping to develop new concepts and products, negotiate agreements, and execute store-specific programs.

Robert has also worked for the Human Health Organization and the ROKiT Group, where he served as Chief Merchant and helped to expand their business into Walmart and launch the Modemobile brand. He has also been involved with several other companies, including Twin Towers Trading, Beatha Ventures, and Seeid Inc., serving on their advisory boards.

Robert's career highlights include being invited to the White House and serving as a guest lecturer at UCLA. He is an internationally recognized leader in his field and has made significant contributions to the retail industry through his work with major retailers and his involvement in the development of innovative programs and products.

  • LinkedIn
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Tamer Oender

Supply Master & Europe Rep.

"Today, online, e-commerce is a business line that everyone knows. Did you know that online shopping, which has become the fearful dream of retail chain stores just like nowadays, has displaced the once fashionable "Catalog Sales" channel? 
Here is my friend of forty years, Oender, who became the number 2 of the famous German businessman Klaus Steilman (R.I.P) Fashion giant in his career, which he started as a rookie in his university years. Few people remember that the success of Verner Otto, now one hundred years old and one of the pioneers of the catalogue sales world, was thanks to Oender' s uninterrupted supply organization from thirty-two different countries for 12 years. We, Oender' s old friends, call him 'google' and 'Mr. Wikipedia'. Before there was Google and Wikipedia, we used to ask Oender what we didn't know, and he would explain it to us in detail! Nowadays we will use his experience for the USA retailing & chain stores market. "

  • LinkedIn
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Tugrul Akkok

Sourcing Master & Asia & Turkiye Rep.

"We've known each other 3 decades, When I first met with Akkök as a professional with an entrepreneurial spirit, Arçelik had assigned him to Hong Kong for acquisitions. And he never failed me. He ended up buying the company he worked for from Koç Holding, a Turkish commercial company. Here is our master of sourcing and procurement from Asia and MENA Countries. Memedi" 
TuÄŸrul Akkök is the Managing Director of Pacific Access Ltd., a role he has held since 2012, responsible for outlining and overseeing the execution of the company's strategic vision and corporate direction.
TuÄŸrul began his career in 1992 as an engineer at Arçelik AS., gaining experience in various units of the company before moving to Hong Kong and joining Pacific Access in 1999. In 2008 he became the General Manager of the company with an ambitious vision of turning the company into a strategic supply chain solutions provider by creating innovative products and end-to-end solutions to its customers. 
He received a degree in Electrical Engineering from the Technical University of Istanbul. He holds an MBA from Kellogg - HKUST, a joint program of North Western University and The Hong Kong University of Science and Technology. 

  • LinkedIn
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 Memedi N. Mehmet

Creative Master 

My Chinese friends gave me the title "*The first person to eat crab". 
The Turks called me "**Alp Eren". 
Bethowen's girlfriend asked him how do you make these compositions, so he took her to a stream where the water was flowing with enthusiasm and said look, listen, if you can hear it, you can do it too, I compose what I hear, it's easy for me! It's really easy for me too:)
My first career was in my family's textile business in Turkey, but when I came to Hong Kong, I started China's first Urban Furniture Kiosk business, selling facades as outdoor advertising media in exchange for free kiosks. I did such extraordinary ventures and a fund manager friend of mine discovered that I was creating value from two unrelated issues. 
Like the Shanghai Culture Kiosks project, which the Ministry of Labor awarded "initiative of the year". 
I did the same in New Delhi and Mumbai and became a global solution partner of Reliance Group in India and Arçelik in Turkey. Now I am in Laguna Beach like Beethoven, composing my 3rd career with my friends!

  • LinkedIn
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Andy Cooper

Finance & Legislation Master

International Finance and Business Professional with extensive hands-on experience in Fortune 100 Companies - ITT, Alcatel, Warner-Lambert, Hoechst and Volkswagen. Expertise in Finance, Operations and General Management provides top level organizations with effective processes to achieve optimum efficiency, businesses profitability and opportunities for future growth and expansion.
Comprehensive experience that combines a successful track record in finance, accounting and business. Creates business plans, sets accounting policies and procedures, implements strategic plans and handles mergers and acquisitions. International finance, consolidations and restructuring, financial forecasting, cash flow, asset and risk management, profit and productivity improvement. Experience in Cost Accounting, Standards (IAS), International Financial Report Standards (IFRS) and (FASB), International Standards on Auditing (ISA) and (IIA Standards) and US Generally Accepted Accounting Principles (GAAP). SEC, MS Project, Earned Value Management - (EVM), financial and operational audits and ERP integration. 
Wrote incentive regulations for international tenders and intermediaries.
Taught Basic Accounting as a lecturer at Bosporus University in Istanbul, Turkey

  • LinkedIn
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